I’m Terri Podlenski, a Clarity Catalyst, Brand Architect, and founder of Brand With Bravery™, where I help experienced entrepreneurs, leaders, and organizations get clear about what makes their work valuable, what they want to be known for, and how to represent it so the right people can understand, trust, and choose them.
Brand Strategy & Creative Leadership
For more than two decades, I’ve worked across brand strategy, marketing, design, communication, and real-world brand implementation. Through my Standout Event Marketing & Design brand, I’ve led creative strategy for large-scale conferences, conventions, luxury incentive trips, and brand experiences for franchise systems and national brands including Jack in the Box®, Mazda®, Gold’s Gym®, World Gym®, Fantastic Sams®, Mellow Mushroom®, McAlister’s Deli®, and more.
The part of the work I’ve always loved most is helping clients step back and see what they’re too close to recognize—what makes their work valuable, what deserves to be known, and how to communicate it so the right people understand why it matters.
My CWIMA Story
I’ve been part of Christian Women in Media Association for 18 years, and it has been one of the most meaningful places where my work, faith, creativity, and calling have intersected.
Over the years, I’ve had the honor of supporting CWIMA through creative strategy, branding, design, and messaging—including the 2024 rebrand, the 2024 Elevate Conference website, and the full website redesign launched in 2025.
That work has been especially meaningful because it reflects what I love helping leaders and organizations do: help what’s valuable on the inside become recognizable on the outside.
As one CWIMA board executive member shared:
“Terri created a fantastic window into the organization as we on the inside know it. The brand, the look, the value, and the authenticity are seen within the pages. This brings so much value to our credibility!”
My work brings together strategic clarity, positioning, messaging, creative direction, and a faith-rooted perspective. I help thoughtful, purpose-driven leaders represent meaningful work clearly and confidently so they can get seen, trusted, and chosen—without the hard sell.
The Heart Behind Brand with Bravery™
Brand With Bravery™ grew out of my own journey of realizing that visibility becomes powerful when it is rooted not in ego or self-promotion, but in stewardship, service, and obedience to the assignment God has entrusted to us. That is the mission I now carry: to help others step forward with greater clarity, courage, and alignment.
In addition to my consulting and strategic clarity work, I’m a speaker, podcast host, and creator of the Brand With Bravery™ Intensive.
I live in San Diego with my husband, Michael, and our daughter, Michaela.